Methods of website linking

Reciprocal linkA reciprocal link is a mutual link between two objects, commonly between two websites to ensure mutual traffic. Example: Alice and Bob have websites. If Bob's website links to Alice's website, and Alice's website links to Bob's website, the websites are reciprocally linked. Website owners often submit their sites to reciprocal link exchange directories, in order to achieve higher rankings in the search engines. Reciprocal linking between websites is an important part of the search engine optimization process because...

Search engine marketing and Search engine optimization different

Search engine marketing, or SEM, is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs) through the use of paid placement, contextual advertising, and paid inclusion. The industry peak body Search Engine Marketing Professional Organization (SEMPO) founded by Barbara Coll in 2003, includes search engine optimization (SEO) within its reporting, and SEO is also included in the industry definitions of SEM by Forrester Research, eMarketer, Search Engine...

Write SEO Content That Search Engines Love

The art of writing SEO content that search engines love is not always easy to learn even when specific instructions are available. SEO copywriting ideas often sound very simple in print, but then turn out to be almost impossible to accomplish due to lacking offline writing skills. Instructions for SEO text construction often forget to mention that good English-class skills are the secret to success while writing articles for the Web.Not all English-class skills cross over into online writing. Proper SEO articles are written...

Researching Keywords and Choosing the Right One

High ranking on Google is not just the only aspect of SEO to concentrate on; there is also the matter of high ranking with the appropriate keywords. There is nothing stopping you from using any obscure keyword phrase; it might be fairly simple to get a top ranking, but if no one is interested enough in the topic to search for that term, you are not going to get the traffic you need. So, you must get a hold of a phrase that brings in big numbers.There is also another factor to take into consideration besides keyword traffic....

Determining Keyword Density

Search engine optimization requires an understanding of keyword density as well as an understanding of how keyword density works in the overall analysis of your website. Keep reading to learn more about keyword density and what it may mean for your site.The Meaning of Keyword Density?The property of keyword density takes the text on your site and analyzes in a mathematical rather than a meaning-oriented way. Keyword density is defined as the keyword or key phrase percentage on a given page, taking the whole text into account....

Free for All Link Exchanges

Free for All Links: Links are often mentioned as an important aspect of website promotion, and you'll find recommendations of all sorts about how to best use them. But not all links will further your search engine optimization (SEO), and some may even scuttle it, so here's some explanation to help you avoid link pitfalls.What Are Links? The name link is a nickname for a hyperlink, an element in a web document connecting it to another section of that document (an internal link) or to another document somewhere on the web (an...

Create Good Title Tags

Good title tags: It's worth doing all the search engine optimization (SEO) you can to improve your page ranking, and one step you should not leave out is optimizing your title tags. Keep reading for some useful tips on how to create good title tags.What Is a Title Tag?In the head section of each web page is a place for several types of tags. A title tag is one such element, mandated to be in the head section by the W3C (World Wide Web Consortium). Besides being a required element, W3C opines that the title tags should be "context...

Getting Listed in ODP/DMOZ

Short for "Open Directory Project" on the one hand and "Directory Mozilla" on the other, these two acronyms hide an important fact: this directory is a key place to have a website listing. Read on to find out the ins and outs of obtaining an ODP listing.What Is ODP/DMOZ? There are several important things to know about ODP/DMOZ • This directory is explicitly not an attempt to catalogue all the material available on the World Wide Web. Instead, it aspires to be a "highly selective" and carefully categorized directory of pages...

Guide to SEO and Link Building

Per Comscore Market Research Study, 60% of average website's traffic comes from search engines. Google organic search alone drove an average of 41% of all traffic to the websites in Comscore study. For most websites then, the single most important thing to do to increase traffic is to optimize for Google's organic search algorithms and create content that speaks to relevant search.There are two main categories for optimizing your website for search engines: On-page and Off-Page. On-page optimization means: Creating...

Attracting Visitors To Your Site From Search Engine Results Page (SERP)

Almost 80% of the top 500 online retailers in North America buy or rent text links directly or indirectly through SEO agencies to optimize their organic search ranking.Per Comscore Market Research study, 60% of average website's traffic comes from search engines such as Google, Yahoo, and MSN Search. Google, Yahoo, and MSN control 90%+ of the search market share. Google organic search alone drove an average of 41% of all traffic to the websites in Comscore study. In short, Google search is by far the single most important driver...

Keyword optimization

Source apromotionguide.com Keyword optimization, the art of choosing the correct keywords, is one of the most important things related to search engine optimization. Sadly, it's also one of the things people tend to spend too little time on. They think up a few keywords quickly, optimize their pages a bit and then submit them to the engines. This usually results in not-so-good rankings under keywords that are poorly related to the site in question. Before you start optimizing your site for the search...

Image ALT Tags Optimization

These are the tags that tell what a .gif or .jpg is. Adding ALT (Alternative) descriptions to your IMG tags is quick and easy. You don't have to do any complex HTML coding.An example of a ALT tag looks like this:<img src="images/services-pic.jpg" width="100" height="78"ALT="description here">If you use images in your Web pages, its good practice to include Alt text for every image that a visitor to your site will see. ALT tags filled with keywords can also be used to boost your keyword frequency and help you achieve better...

Faster Way To Increase Your Alexa Rank

Are you feel your blogs alexa rank is too low, or increase slowly ... try to join a program called manual traffic exchange ... what is manual traffic exchange.A traffic exchange is a type of website which provides a service for webmasters in exchange for traffic. It is similar to the autosurf concept with the exception that traffic exchanges usually use a manual rotation.A traffic exchange website receives website submissions from webmasters that join traffic exchange networks. The person who submitted the website then has to...